Immersive childhoods and algorithmic communication: a bibliometric analysis of identity and misinformation in generative metaverses (2010-2025)

Main Article Content

Rafael Braza Delgado

Abstract

Introduction: This study explores how immersive childhoods shape emerging forms of identity, learning, and exposure to misinformation within generative metaverses between 2010 and 2025. Methodology: Using an exploratory-descriptive bibliometric approach, a systematic review was conducted under PRISMA-S guidelines, drawing data from Scopus and Web of Science and processed through Bibliometrix and Biblioshiny in R. Results: The final corpus of 383 documents and 216 sources enabled mapping of productivity, collaboration, and conceptual co-occurrence patterns related to algorithmic communication and artificial intelligence in digital childhood research. Discussion: Findings reveal steady scientific growth, four major thematic clusters—algorithmic infrastructure, immersive learning, machine-learning optimization, and semantic communication—and above-average international collaboration within the social sciences. Ethical and educational gaps emerge in child representation and data governance, indicating an early stage of interdisciplinary maturity. Conclusions: Research on generative metaverses and digital childhoods demands explainable analytical frameworks, algorithmic literacy, and child-protection strategies grounded in equity, transparency, and responsible design.

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How to Cite
Braza Delgado, R. (2026). Immersive childhoods and algorithmic communication: a bibliometric analysis of identity and misinformation in generative metaverses (2010-2025). Revista de Comunicación de la SEECI, 59, 1–32. https://doi.org/10.15198/seeci.2026.59.e954
Section
DESAFÍOS Y PERSPECTIVAS EN LA INTERSECCIÓN DE METAVERSOS, INTELIGENCIA ARTIFICIAL GENERATIVA Y COMUNICACIÓN: IMPLICACIONES PARA LA GENERACIÓN ALFA
Author Biography

Rafael Braza Delgado, Universidad de Cádiz

I develop my teaching and research work in the fields of strategic marketing, digital transformation, and artificial intelligence, focusing on their impact on consumer behavior and business performance. My work aims to integrate academic theory with professional practice, fostering innovation and critical thinking in business management. In parallel, I have gained extensive experience at Telefónica Spain, where I have held positions such as Key Account Manager, Marketing Strategist, and Market Research Lead. This professional background allows me to bring a practical and up-to-date market perspective to the academic environment, enriching teaching and strengthening the connection between research, business, and society.

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